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  • “How Place-Based Storytelling and Modern Media Operations Drive Brand and Community Growth” with Kim Holmberg, Chief Operating Officer of Journal Communications

“How Place-Based Storytelling and Modern Media Operations Drive Brand and Community Growth” with Kim Holmberg, Chief Operating Officer of Journal Communications

  • 7 May 2026
  • 11:30 AM - 1:00 PM
  • 830 Everett Blvd. Union City, TN

Registration


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Drawing on her leadership in a company that produces national content platforms focused on livability, travel, and regional identity, she could share how integrated storytelling across print, digital, and social channels helps brands connect authentically with audiences, while also discussing how media organizations are restructuring workflows, culture, and collaboration in a hybrid era. The topic would resonate strongly with AAF West Tennessee members looking for practical insight into branded content strategy, community-centered marketing, and managing creative operations in today’s evolving media landscape.


Location: Discovery Park of America, Simmons Bank Ag Center 
Cost: $10 for non-members; free for members and students
Lunch is provided. 

AAF West Tennessee is a 501(c)6 non-profit organization. aafwesttennessee@gmail.com

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